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B2B Content Marketing

Business-to-business marketing and PR today

How to start using content marketing in 6 easy steps

Uncategorized // Bernhard Lermann // 17. September 2014 // no comments

To avoid wasting time and limited resources, a strong content management strategy is required.

Become the topic of conversation with content marketing

Blog PR Sales Social Media // Bernhard Lermann // 12. September 2012 // no comments

If Dr. Johann August Unzer would have had a company website, it would have been a very lively place. The practicing physician from Altona, Germany, was the publisher of the well-known medical weekly journal “Der Arzt” („The Physician”) as well as the author of numerous medical, philosophical and early psychological essays. His home was a central point for society in Altona. On t…