The agency

Who we are

Sylvia Lermann graduated from the university where she studied business management, English, and Spanish in Gießen and London. Until she founded her agency in 2004, she worked in the PR and Marcom segment of leading, international companies active in the capital goods market and the semiconductor industry.
After her studies she worked in London, then five years in Frankfurt am Main at Hoechst AG as chief editor for the English language business journal. Following this, she developed her skills in business development and then in the marketing and PR department before becoming a successful Assistant Manager for Marketing Communications at an international machine manufacturer for three years. For the next four years she worked for Samsung Semiconductor Europe, where she was responsible for advertisement, PR and trade fairs in Europe and was able to establish solid relations with electronic and IT journalists. In 2001 she began working as Marcom Manager EMEA for a leading US-American network specialist, where she was responsible for the overall marketing communication segment.

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Bernhard Lermann has published various print media since 1992 and has been publishing on the Internet since 1998. He was department manager resort management for for Condé Nast publishing in Munich from 2001 to 2006 and participated in publishing Vanityfair Online Deutschland. He provided editorial content for corporate publications (among others for Samsung and Volvo) as a freelancer and as an employee and implemented advertisement measures for advertisement customers.

Since 2007 he has supported companies in the semiconductor, logistics, IT and mid-sized business for Lermann PR. He also designs storylines for corporate videos, conducts interviews and periodically writes specialized contributions for companies of various industries.
In the blog on this page he writes about what modern communication should be able to do and offers valuable tips for effective B2B PR.

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